Twitter

Top Indian Brands on Twitter and Their Fake Followers

Rakesh Kumar   /  September 4, 2012

Ever since the folks at StatusPeople came up with this new tool of theirs which reported that more than 70% of Barack Obama’s 19 million followers are fake, the Twitter world is abuzz and everyone is busy analyzing who has the most fake followers.

So I sat down and decided to analyze some of the biggest Indian brands on Twitter from different niches, and I must say it threw up some results that were quite unexpected.

@Flipkart – 28,258 Followers

Flipkart Faker Scores

@TataDocomo – 49,352 Followers

@KingfisherWorld – 23,162 Followers

@ICICIBank_Care – 5982 Followers

@IntelIndia – 4946 Followers

@PMOIndia – 197,098 Followers

@IPL – 346,614 Followers

@NDTV -584,561 Followers

@MTVIndia – 587,201 Followers

@ClubMahindra – 22,345 Followers

However, I want to make it clear here that the tool itself doesn’t claim to be 100% accurate. Hence, the data presented above is just for indicative purposes.

Featured image: Cyclone’s Sketchblog

Rakesh Kumar
By Rakesh Kumar
After becoming an Engineer and getting placed with a huge IT firm, Rakesh refused it all to explore the world of Online Marketing. And after 3 years of building and marketing countless websites, he is now a social media marketer. Fond of creating strategies and crunching data, he swears by Seth Godin. And he worships Sachin Tendulkar as well.

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  • http://www.facebook.com/rahulxgandhi Rahul Gandhi

    I find it strange and funny that we have an app (non human) to find out whether a profile is human or non human!

  • Bharati

    Of course they are fake because “social media experts” are being hired to create “buzz”. I may be wrong but believe Club Mahindra is managed by a man (let us call him Suraba Kangar) who calls himself the goadfather of indian internet, creator of indian Wiki, and other such exaggerated titles. He is the biggest of such scammers . Another joker is a publicity chaser and contest chaser , let us call him “Sir Ghompe” , his perpetual whine “don’t hate me bro” when people mention his annoying tweetups and self promotions.

    So this is a bunch of asshole owners of marketing agencies creating accounts and selling them to their clients. Need a “viral advert”, these jerks will fake it.

  • http://twitter.com/aditi2127 aditi upadhyay

    Hi Rakesh, it would have been great if the parameters of determining a profile fake were also mentioned.

    • http://twitter.com/RakeshTheKumar Rakesh Kumar

      Can’t speak for the tool, but finding a fake profile is quite easy IMO. Any profile which follows hundreds of profiles, tweets only links (or has no tweets) and has almost no followers is clearly a bot.

  • http://www.facebook.com/jitesh.smanik Jitesh Manaktala

    Data shown by app is not appropriate…. i have tested 2-3 accounts…….. same account showing 2 different result

  • http://www.facebook.com/steve.manik Steve Manik

    FUNNY APP!!!!!! TAKES 5 secs to show the result!!! … lol … let see can you calculate how much money businesses make in India and what they actually show in their books!!

  • http://twitter.com/aka_slate akash shah

    this is simply killing all what these brands might have worked for to get where they are, funnily based on a tool which may be or may not be accurate but still posted publicly with a disclaimer…