RepIndia announced its appointment by Flipkart Ads following a multi-agency pitch. The mandate includes both the digital and creative duties for Flipkart Ads and will be led by the RepIndia Bengaluru office.
Commenting on the partnership, Prakash Sikaria, Senior Director, Flipkart said “We are delighted to partner with RepIndia in our journey to help marketers connect & build brands with the millions of Indians who shop with us. Flipkart Ads platform is already used by 500+ brands and as we expand to newer formats like video in partnership with Hotstar, we look forward to working with RepIndia & leveraging their expertise in this area.”
Ishaan Ahuja, Managing Director & Co-founder, RepIndia adds “Flipkart Ads is doing incredible and ground-breaking work as a pioneer in the commerce advertising industry. It is a privilege to be able to work with some of the brightest minds in commerce advertising and be a part of such industry disrupting innovations.”
Commenting on the association Ayesha Chenoy, CEO & Co-Founder RepIndia said “Flipkart has been a pioneer in India’s fast-growing world of e-commerce and is leading transformation in the commerce advertising segment too. These are exciting times for the brand and we are pleased to have been chosen to partner with Flipkart Ads. We look forward to participating in growing their market further and shaping the way brands advertise on them.”