The Gutenberg Bible differed from every other form of communication before it, for one big reason. It was a one-to-many format, hitherto unparalleled in world where individual conversations were the o... »
There is no disputing the fact that, in general, women face more dangers than men. Even in today’s civilized urban world, the average woman is vulnerable to more problematic situations than her male c... »
Visual content is the new wave sweeping over the social space – its procurement, its display, sharing and curation. After Pinterest, the next hot buzzword on the social media circuit is Instagra... »
If you’re a social media professional, you’ll recognize the reference from last season’s favorite viral. Nobody actually comes right out and says any of these things. But an overwhelming majority of b... »
The Wikipedia entry for Rakesh Jhunjhunwala describes him as an equity investor in India, who manages his own portfolio as a partner in his asset management firm, Rare Enterprises. However this isn’t ... »
Vodafone’s faulty data services I spent most of last week in Goa. The days when ‘Activate roaming’ was an important item on the list of things to do while travelling, are long past. Rates have c... »
What’s Social Content? As with other media like magazines, newspapers, radio & television, the social media has its own unique personality. A tweet, a status update, a blogpost, an email, a ... »
Most social media professionals in Mumbai are familiar with the name of Kiran Manral. This thirty-something suburban housewife is one of the more influential voices in the social space. Her blogs, Kar... »
Almost two months ago, I caught the word ‘Pinterest‘ on an international style blog. Curiousity stoked, I trotted over. It told me to leave my email address and they’d get back to me... »
Meeting Gul Panag is very different from any interview or professional meeting I’ve ever had. How does one treat a Bollywood actress and a former Miss India? Will there be an entourage of assistants, ... »
