This post is for everyone who wants to learn how to use social media, not just to keep in touch with friends and family and or to sell stuff, but to add value to themselves – so that they can ultimately grow their careers. So here are my takes on how to leverage social media for your career growth. 1. Identify an area of expertise that you want to build. This [...]
Until now most of the blog posts on Social Samosa have been about organizations engaging with the external social web, with customers and prospects. However, it is my belief that once organizations discover the real potential of social, then they’ll realise it is not scalable with just a small team answering queries. Then they’ll find that what they should have done first is make organizations social internally, freeing up their [...]
So, you’ve recently graduated from college or you’ve been working in a company for a while. You love hanging out on social media platforms like Facebook, and have even got a Twitter account, and maybe a Google+ account too (you really are a geek, aren’t you?) And then you read this news item in the newspaper. How companies are hiring people to Facebook and Tweet for them. “Damn, that is [...]
Currently social media jobs are quite a rarity – at least in India. Such profiles are primarily in the marketing agencies, from PR to advertising and digital marketing firms to specialty social media firms. However there are indications that social media outsourcing is poised to become big with a lot of third party customer engagement work from the western world being outsourced to India. But not just third party service providers – [...]
