Birth of Pune Warriors India (PWI) was shrouded in controversy. The team almost lost its place in IP...
The very next day of the GayleStorm, social media was going gaga over Gayle’s performance, which was...
In the Indian context, Ecommerce and Social Media share a very similar pattern. Both chart their beg...
Introduction: Pepsi India bagged the title sponsorship rights for IPL and it has lined up uber cool ...
Of all the industry niches, the Indian BFSI sector has been fairly sluggish in adopting the new medi...
Introduction: Pepsi India, the official sponsor of IPL makes an effort to connect all its Social Pag...
This review is a part of our ‘Social Media Strategy Review’ series where we do a 360 degree analysis...
I know you’re thinking that this is yet another post on “How not to Manage Social Media”. But have you thought about why you see so many of these posts? It’s because brands will keep making the same mistakes. As we expect better marketing strategies from brands on social media. Brands can learn from past mistakes so that the... Brand Name: Penguin India Agency Name: AliveNow Introduction: Facebook Marketing India has released its first ... With every individual and brand having a Facebook page it has become even more competitive to maintain the sam... Brand Name: Gerald Online Agency Name: Iksula For the occasion of International Family Day on 15th May, Gerald... The Dentsu India Group today announced that it has acquired an 80% stake in Webchutney, one of India’s leading...
Fresh
Another Example of How Not to Manage Social Media
Social Media Case Study: Penguin India
Innovative Ways to Use Facebook Cover Photos
Social Media Case Study: Gerald Online India
Dentsu and Webchutney Join Hands to Offer World-Class Digital Solutions to their Clients in India
Despite the Royal Challengers Bangalore being out of the race to win the Pepsi IPL 2013, another UB Group brand, Mc Dowell’s No. 1, is engaging users in the last leg of the IPL through the Mc Dowell’s No. 1 Guess The Sign contest Objective: In ... Introduction: Pepsi India, the official sponsor of IPL makes an effort to connect all its Social Pages through... Introduction: Bournville is one of the two new premium chocolate treats introduced by Cadbury India Ltd. The ... If you have been following the IPL 6 tournament with interest then Vodafone’s Zoozoo advertisements featuring ...
Campaign Reviews
Social Media Campaign Review: Mc Dowell’s No. 1 Guess The Sign Contest
Social Media Campaign Review : Pepsi IPL...
Social Media Campaign Review: Granny V/s...
Social Media Campaign Review: Fan Cam/Ph...
What made you decide to join social media? I decided a long time ago. I just think that the world is becoming smaller. I think there’s so much easy access to things and I think it’s a wonderful way to be able to connect with people. Not just your fan... Yesterday we read Part One of the interview with Mr. Samar Singh Shekhawat, Senior VP of United Breweries Limi... There are multitude of rules and regulations surrounding the sales and promotion of alcohol which makes it dif... Myntra.com, one of India’s largest online shopping destinations has been doing a great job in the online space...
Interviews
Interview with Ms.Sophie Choudry on Social Media
Understanding Kingfisher’s Social Media Strategy – Interview with Samar Singh Sheikhwat, VP Marketing, United Breweries – Part 2
Understanding Kingfisher’s Social Media Strategy – Interview with Samar Singh Sheikhwat, VP Marketing, United Breweries – Part 1
Understanding Myntra’s Social Media Strategy with Manu Prasad – Head, Social Media at Myntra.com [Interview]
By the time you will read this post, Sunrisers Hyderabad (SRH), which is participating in the tournament for the first time, will be on its way back home. The team, which came into existence when The Sun TV Network won the bid after Deccan Chargers was sent packing by BCCI because of the payment issues, has done well in the first season itself by m... Termed as minnow in the beginning of the first edition of IPL, way back in 2008, Shane Warne and his team Raja... This review is a part of our ‘Social Media Strategy Review’ series where we do a 360 degree analysis of a bran... Birth of Pune Warriors India (PWI) was shrouded in controversy. The team almost lost its place in IPL like Koc... Of all the industry niches, the Indian BFSI sector has been fairly sluggish in adopting the new medium. Very f...
Social Media Strategy Reviews
Social Media Strategy of IPL Teams – SunRisers Hyderabad
Social Media Strategy of IPL Teams – Rajasthan Royals
Social Media Strategy Review: ABP News
Social Media Strategy of IPL Teams – Pune Warriors India
Social Media Strategy Review: The Indian BFSI Industry
