This review is a part of our ‘Social Media Strategy Review’ series where we do a 360 degree analysis...
The very next day of the GayleStorm, social media was going gaga over Gayle’s performance, which was...
In the Indian context, Ecommerce and Social Media share a very similar pattern. Both chart their beg...
This review is a part of our ‘Social Media Strategy Review’ series where we do a 360 degree analysis...
While India has its fair share of agencies and consultants, there is a dearth of social media traine...
Introduction: Pepsi India bagged the title sponsorship rights for IPL and it has lined up uber cool ...
Of all the industry niches, the Indian BFSI sector has been fairly sluggish in adopting the new medi...
If you have been following the IPL 6 tournament with interest then Vodafone’s Zoozoo advertisements featuring internet services on your phone must have caught your eye. Considering that they are sweet animated videos that tickle the funny bone I’m sure they must have brought a smile on your face as well. After the Vodafone Superfan initiative lau... White Rivers Digital which is a Mumbai based full scale digital and creative agency has been handed mandate to... Every day you can see thousands of contests running on twitter and more and more brands trying to integrate th... Blogs 5 Benefits of Blogging for Brands Events TFM&A India 2013 – India’s Only Integrated Online and... If you haven’t had enough of IPL action on the ground and on the web then here’s another Facebook contest that...
Fresh
Social Media Campaign Review: Fan Cam/Photo by Vodafone
White Rivers Digital Bags Creative & Digital Marketing Account of Galaxy Entertainment Corporation Limited
Not too Auspicious A day to Find #MyShaadiDotComPartner
Social Media Weekly Roundup [12th May to 18th May 2013]
Social Media Campaign Review: ‘Predict-O-Meter’ Contest by Videocon
If you have been following the IPL 6 tournament with interest then Vodafone’s Zoozoo advertisements featuring internet services on your phone must have caught your eye. Considering that they are sweet animated videos that tickle the funny bone I’m s... If you haven’t had enough of IPL action on the ground and on the web then here’s another Facebook contest that... With IPL in its last few weeks, a lot of brands are using the opportunity to run cricket-related contests. Mon... Introduction: The international brand for its unusual shape in footwear Crocs provides a good option for those...
Campaign Reviews
Social Media Campaign Review: Fan Cam/Photo by Vodafone
Social Media Campaign Review: ‘Predict-O...
Social Media Campaign Review: MoneyGram ...
Social Media Campaign Review: Run Sailor...
What made you decide to join social media? I decided a long time ago. I just think that the world is becoming smaller. I think there’s so much easy access to things and I think it’s a wonderful way to be able to connect with people. Not just your fan... Yesterday we read Part One of the interview with Mr. Samar Singh Shekhawat, Senior VP of United Breweries Limi... There are multitude of rules and regulations surrounding the sales and promotion of alcohol which makes it dif... Myntra.com, one of India’s largest online shopping destinations has been doing a great job in the online space...
Interviews
Interview with Ms.Sophie Choudry on Social Media
Understanding Kingfisher’s Social Media Strategy – Interview with Samar Singh Sheikhwat, VP Marketing, United Breweries – Part 2
Understanding Kingfisher’s Social Media Strategy – Interview with Samar Singh Sheikhwat, VP Marketing, United Breweries – Part 1
Understanding Myntra’s Social Media Strategy with Manu Prasad – Head, Social Media at Myntra.com [Interview]
Of all the industry niches, the Indian BFSI sector has been fairly sluggish in adopting the new medium. Very few brands have been able to strike a chord with their online audience while many have just started taking their first baby steps on social media. In this scenario, it is interesting to see that the social media media space has largely been ... This review is a part of our ‘Social Media Strategy Review’ series where we do a 360 degree analysis of a bran... This review is a part of our ‘Social Media Strategy Review’ series where we do a 360 degree analysis of a bran... This review is a part of our ‘Social Media Strategy Review’ series where we do a 360 degree analysis of a bran... Chennai Super Kings (CSK) has been one of the most consistent teams in all seasons of IPL, and arguably the mo...
Social Media Strategy Reviews
Social Media Strategy Review: The Indian BFSI Industry
Social Media Strategy of IPL Teams – Kings XI Punjab
Social Media Strategy Review: Nike Cricket
Social Media Strategy Review: Cleartrip
Social Media Strategy of IPL Teams – Chennai Super Kings
