Fresh

Brands conversing with consumers on social media – meh! Such a cliché! Brands talking to brands – well apparently that’s the new thing. Joining...

To unclog the tedium of BFSI advertising, brands often resort to glam that celebs command. AEGON Religare graduates to internet personalities in a bid...

Campaign Reviews

To unclog the tedium of BFSI advertising, brands often resort to glam that celebs command. AEGON Religare graduates to internet personalities in a bid...

Breaking free from the clutter of e-commerce advertising, HomeShop18 used Vine with a dash of humor creating interesting video content to deliver a business...

Interviews

Anees Merchant, Senior Vice President - Digital, BlueOcean Market Intelligence talks to Social Samosa about the discomforting term big data, its application for start-ups...

This is continued from the first part of the interview with Ritu Gupta, Director – Marketing, Consumer & Small Business, Dell India. She talks...