India

Social Media tips for Startups from Indian Social Media Experts – #1SMtipForStartups

Social Media tips for Startups from Indian Social Media Experts – #1SMtipForStartups

I’m a start-up owner in the making and just like my fellow start-up friends always wanted to take some tips from the best in the business. So, I took the opportunity to ask on their behalf for S... »

Social Media Strategy : Mumbai Indians IPL 5

Social Media Strategy of IPL Teams – Mumbai Indians

You expect a better performance from the team that has names like Sachin Tendulkar and Ricky Ponting in it, and when you add Mitchell Johnson and Jacob Oram to the list, the team looks formidable. But... »

India Gets Krispy Kreme, Thanks to Social Media

India Gets Krispy Kreme, Thanks to Social Media

US-based donut shop Krispy Kreme has just opened their first store in India. Despite being relatively unknown in India compared to US chains like McDonald’s, KFC and Subway, the company has yearly rev... »

pinterest

The Power of Pinterest

According to this TechCrunch post, with a YoY growth of 4000% and another report from Shareaholic suggesting that Pinterest generates more referral traffic than any of the other social media sites lik... »

Business Powered By Social Media – Tips from Indian Startups

Business Powered By Social Media – Tips from Indian Startups

In times when the web has become an indispensible part of our lives, when social networks are places where people connect, engage, influence and seek entertainment while looking for information and ta... »

How to Build Social Brands Using Crowdsourcing – 5 Campaigns to Learn From

How to Build Social Brands Using Crowdsourcing – 5 Campaigns to Learn From

Ideas and innovations are two important factors that fuel business growth and that is precisely why companies are constantly looking for ways and means to do new things.  The social media wave has eng... »

Goa Digital Marathon 2012

Introducing the first one day conference in Goa , Goa Digital Marathon (http://digitalmarathon.in/ )which promises to provide the best understanding and insights of this new ever changing media. Speak... »

Social Media Strategy

5 Steps for a Rock Solid Social Media Strategy

Many people often equate social media with a campaign. In reality, it is actually just a channel. It is a medium that you can use to connect with your audience and prospective consumers and not an end... »

Bajaj Allianz, Sachin Tendulkar and Retirement Planning

Bajaj Allianz, Sachin Tendulkar and Retirement Planning

The inevitable finally happened yesterday. Yes, Sachin Tendulkar scored his 100th century yesterday, against Bangladesh. While the normal world was divided between, ‘C’mon…against Bangladesh?’ vs. ‘Ba... »

Facebook Pages

How Indian Fashion labels and stores are using Facebook Pages

Everyone is abuzz, talking about the Lakme Fashion Week that happened over the weekend. Since it is closing in on the 6th of March we decided to take a look at some not very big, yet quite interesting... »

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