Fresh

Brand Name  Allen Solly Agency Name  Razorfish Introduction -  Clothing brand Allen Solly was in the limelight after they set an example for brands on how to do Social...

Brand Name Avon India Agency Name Genesis Burson-Marsteller Avon India in the past was interacting with it’s fan base through varied engaging Facebook campaigns, which has a follower base of...

Campaign Reviews

Indian women the world over have always prayed and fasted for their husbands. For longer lives. Safe and complete lives. This year, the #FastForHer...

In a country that loves getting something for nothing, the tag line “CashBack Toh Banta Hai” is something that sounds as good as: “Money...

Interviews

tata nano

We interviewed Delna Avari, Head-Marketing Communication & Services, Passenger Vehicles Business Unit, Tata Motors Limited, to better understand their social media strategies & to...

We interviewed Sanjay Gupta, Sr. General Manager & Group Head - Marketing, Hyundai Motor India Ltd. on their over all social media strategies to...