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rajasthan royals

Social Media Strategy of IPL Teams – Rajasthan Royals

Termed as minnow in the beginning of the first edition of IPL, way back in 2008, Shane Warne and his team Rajasthan Royals (RR) became the winner of the first edition. This proved every speculation wr... »

abp news

Social Media Strategy Review: ABP News

This review is a part of our ‘Social Media Strategy Review’ series where we do a 360 degree analysis of a brand’s entire social media activity. You can read the reviews of more brands here. Introducti... »

Sahara Pune Warriors

Social Media Strategy of IPL Teams – Pune Warriors India

Birth of Pune Warriors India (PWI) was shrouded in controversy. The team almost lost its place in IPL like Kochi Tuskers Kerala. In the three seasons that the team has participated in, it has disappoi... »

AliaBhatt KissSong Maybelline India

Social Media Case Study: 1st Crowd-sourced KISS Song by Maybelline New York India

Agency Name: FoxyMoron Media Solutions Pvt. Ltd. Brand Name: Maybelline New York India Product: Baby Lips Lip Balm Objective: Harness the potential of ‘crowd-sourcing’ in India Create a catchy and inn... »

kings xi punjab

Social Media Strategy of IPL Teams – Kings XI Punjab

This review is a part of our ‘Social Media Strategy Review’ series where we do a 360 degree analysis of a brand’s entire social media activity. You can read the reviews of more brands here, By the tim... »

ernst and young

Social Media Marketing – India Trends Study 2013

Introduction: According to media reports, Indian organizations use social media much more than the global average and those of their counterparts in emerging economies.While we have a number of case s... »

vijay sales

Social Media Case Study: Celebrating 100K fans on Facebook by Vijay Sales

Brand Name: Vijay Sales Agency Name: CogMat Objective: Vijay Sales, India’s leading retail electronic store with 52 stores spread across North and West. To mark their crossing of 100k fans on Fa... »

report on travel industry

Report on the Digital Media Scenario of Travel Industry

Agency Name: Webenza Introduction: The travel, tourism and hospitality industry is one of the most dynamic industries in today’s global economy. Tourism is typically one of the top three sources of re... »

impart knowledge

How Social Media Trainers can Conduct Online Workshops

While India has its fair share of agencies and consultants, there is a dearth of social media trainers who can impart their knowledge to those who are willing to pay a premium for it. Yes, we do have ... »

cleartrip.com

Social Media Strategy Review: Cleartrip

This review is a part of our ‘Social Media Strategy Review’ series where we do a 360 degree analysis of a brand’s entire social media activity. You can read the reviews of more brands here. Introducti... »

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