On the morning of February 1st, Finance Minister Nirmala Sitharaman presented the interim budget for 2024-2025 in Parliament. Considered a short-term financial plan, this budget acts as a placeholder until the new government, after the election, unveils the comprehensive budget.
Shortly, brands joined in, transforming this economic announcement into a playground for memes and reels.
While Cash Karo orchestrated a clever meme, playfully texting the FM Sitharaman with the question, 'Cashback pe bhi tax lagega kya?', Tide India seamlessly integrated the budget into its promotion of the 10 rupee Tide, humorously declaring, 'Har daag ke liye ek hi budget hai, 10 rupee ka tide.' The creative wave continued with brands like Shaadi.com and FeviKik, who shared entertaining memes cleverly intertwining their products and services with the budget. Let's have a look at them down below.
Shaadi.com
Mein tenu sanjawa ki, na tere bina lagda jee 🥰#Budget2024 pic.twitter.com/XV7FCRx2ch
— Shaadi.com (@ShaadiDotCom) February 1, 2024
Cash Karo
Delhi Police
Croma
Kuch samajh nahi raha budget ke baare mein...phone restart kiya toh samjhega? #Croma #Electronics #Gadgets #Budget2024 #UnionBudget
— Croma (@cromaretail) February 1, 2024
Gaana
Tide India
Goibibo
FeviKwik
Happydent India