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5 Benefits of Blogging for Brands

5 Benefits of Blogging for Brands

Every individual and brand is going online with social networks like Facebook and Twitter. But apart from these, there is another social medium - blogs! Many define blogs as an expressive social platf... »

Twangout: Find Success with Blogging

Twangout: Find Success with Blogging

One of the earliest forms of social media, blogging today is as crucial as ever. Facebook and Twitter may be great social media platforms but nothing beats a blog, which is a platform solely owned by ... »

Social Media Case Study: Myntra Style Mynt Contest

Social Media Case Study: Myntra Style Mynt Contest

Brand Name: Myntra Objective: To create awareness about Style Mynt, our fashion blog, and communicate that we have completed one year of existence on 1st December’12. Strategy: To show Style Mynt’s co... »

30 Ways to Promote your Blog Posts [ Infographic ]

30 Ways to Promote your Blog Posts [ Infographic ]

As a blogger whenever you write a post, putting in all your time and effort backed up by meticulous research, only to know that there are very few people actually reading it is very disappointing. Pro... »

5 Social Media Tips for B2B Brands

5 Social Media Tips for B2B Brands

More often than not we find B2C companies to be more interactive with people on Social Media. The existing customers and the new audience form their direct target crowd. For B2C, it’s more about new w... »

Why Should You Study Social Media?

Why Should You Study Social Media?

Social media is on the rise and it’s only just begun. Currently there are more than 500 PR firms and interactive agencies that have or are planning to set up a Social Media team. Small to medium scale... »

Social Media basics : Social Media Handbook Part 1

Social Media basics : Social Media Handbook Part 1

Every brand aspires to be on social media but most don’t know where to start from. So let’s start with looking at some social media basics. Why are you expected to be around? Firstly, be s... »

Zomato’s Social Media Strategy Explained [Interview]

Zomato’s Social Media Strategy Explained [Interview]

One of the most talked about ‘Food Discovery Platforms’, Zomato has ensured that it creates a passionate community around itself. It’s not uncommon to find a Zomato fan on Twitter or... »

5 Tips for Social Media Success

5 Tips for Social Media Success

Fast becoming an effective channel to reach to your target audience, social media can’t be ignored any more. In this post, I am going to share with you 5 tips that will ensure you find success o... »

Social Media for Nonprofits

Social Media for Nonprofits

Have you come across an image of an under nourished kid half covered in dirt, with a sad expression on his face? The image is captioned, “For every like of yours, this kid will get Rs 1.” Does it not ... »

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