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Ice cream brands’ summer marketing recipe: A dash of nostalgia with oodles of star power Samosa Snippets

Ice cream brands’ summer marketing recipe: A dash of nostalgia with oodles of star power

To beat the summer heat, ice cream brands are taking advantage of the opportunity with a range of marketing strategies, including contests, collaborations, and new flavours. We take a look at how they are connecting with their customers this summer.

By Sneha Medda
Apr 23, 2024 19:01 IST 5 Min read
In-house teams enable faster decision-making & give more control: Tanveer Khan on Dunzo's marketing blueprint Interviews
In-house teams enable faster decision-making & give more control: Tanveer Khan on Dunzo's marketing blueprint
By Karuna Sharma
Oct 05, 2023 17:54 IST 7 Min read
The year-long rivalry between IPL franchises to build a stronger brand image Experts Speak
The year-long rivalry between IPL franchises to build a stronger brand image
By Pranali Tawte
Aug 18, 2023 10:47 IST 27 Min read
#SSIPLWatch: Saroj Panigrahi on My11Circle's IPL Strategy for creating awareness around the fantasy gaming category Samosa Snippets
#SSIPLWatch: Saroj Panigrahi on My11Circle's IPL Strategy for creating awareness around the fantasy gaming category
By Paawan Sunam
May 18, 2023 06:31 IST 5 Min read
Making of Spinny IPL campaign: Arshdeep Chhabra, Tanya Mahendru & Arjun Varain Singh lift the veil Samosa Snippets
Making of Spinny IPL campaign: Arshdeep Chhabra, Tanya Mahendru & Arjun Varain Singh lift the veil
By Paawan Sunam
May 09, 2023 07:03 IST 9 Min read
Social Media Campaigns Round Up ft. Philips India, Dussehra creatives & more Campaign Spot
Social Media Campaigns Round Up ft. Philips India, Dussehra creatives & more
By Social Samosa
Oct 30, 2020 13:00 IST 4 Min read
Brands get creative this IPL season... Campaign Spot
Brands get creative this IPL season...
By Mohammad Kanchwala
May 02, 2018 07:46 IST 3 Min read
Sports has been in the DNA of Tata Group: Vivek Srivatsa, Tata Motors Interviews
Sports has been in the DNA of Tata Group: Vivek Srivatsa, Tata Motors
By Social Samosa
Mar 20, 2018 14:33 IST 9 Min read
#Interview Vinit Karnik, GroupM on the evolving sports marketing economy Interviews
#Interview Vinit Karnik, GroupM on the evolving sports marketing economy
By Social Samosa
Mar 20, 2018 11:43 IST 5 Min read
#Interview Arun Iyer, Lowe Lintas on breaking clutter with sports marketing Interviews
#Interview Arun Iyer, Lowe Lintas on breaking clutter with sports marketing
By Social Samosa
Mar 19, 2018 07:35 IST 5 Min read
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