Facebook launches ‘Find Friends Nearby’ for Mobile

While I was talking a lot about new features being launched by Facebook for mobile, this option certainly takes the cake! Till now we’ve seen this as part of Google’s Latitude option. Imagine something like that being clubbed with one of the biggest Social Networks of the world. This was something that was certainly needed and is going to be something that people will find it useful, unless of course, you are skeptical about location and geotagging your location. Especially when you want to avoid some of your ‘friends’ !

Now we all know about apps like Foursquare and Facebook Places itself telling you locations of Friends nearby, but this feature will take this a notch up. Facebook’s Find Friends Nearby will help you find people in your vicinity, directly on your Facebook mobile app. And of course it’ll be handy when you go to meetups / tweetups etc. That is if your friends have also on turned this feature on.

You can access this new feature called  “Friendshake”  through this URL http://fb.com/ffn. An abbreviation of  “find friends nearby”

As I’ve been observing through my previous articles on facebook, certainly another step in Facebook furthering its reach into mobile providing more services to people to connect! As is Mark Zuckerberg’s vision through Facebook, when he started off!

How does it Work?

Users should be logged into Facebook and also into the Friendshake URL, and then others who are near can find each other. You may already be friends, or you may not know each other, just yet…

The main objective of this feature seems like to  purpose is to quickly add people who you meet at a specific event. TweetUp, MeetUp, Blogger meets etc.

What do you think about this new feature? Do you think it’ll be useful for you, or it’s just another fad?

Update: Facebook has taken down feature and issued the statement below: 

“This wasn’t a formal release – this was something that a few engineers were testing. With all tests, some get released as full products, others don’t. Nothing more to say on this for now – we’ll communicate to everyone when there is something to say.”

Image Source: JD Hancock

A communications professional for over 10 years, I have been blogging since 2005. Worked with JWT-Social Wavelength for four years and currently head the client servicing team at Social Kinnect in Mumbai where I try to drive my passion for Advertising, Creativity, Social & Digital Marketing to make a difference for the brands we work with. With passion for advertising and new media, I share my thoughts on stuff that matters in this Social Era of business. In my spare time I'm a Travel Blogger and blog about my escapades @ srinistuff.com
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