Interactive Bees has bagged the social media mandate for Punj Lloyd, one of the most reputed engineering and infrastructure companies of India. The agency will be instrumental in creating brand awareness for Punj Lloyd on a global scale through social media.
The core requisite from Interactive Bees after winning the mandate will be to improve the brand visibility and engage with its various stakeholders through these platforms.
Punj Lloyd, with around three decades of expertise in Energy and Infrastructure, is a global diversified conglomerate in engineering and construction. The company has to its credit many national and international projects and has a strong order backlog. A dynamic enterprise, Punj Lloyd explores and pursues the opportunities in markets globally and has a presence in over 24 countries. The company has been actively contributing to nation building.
Commenting on the development, Louise Sharma, Group Head – Corporate Communication, Punj Lloyd Group said, “We look forward to a healthy relationship with Interactive Bees and are confident of them being able to deliver beyond our expectations. The challenge for them is to suitably capture and reflect the rich diversity within the group in terms of its global operations and multifaceted approach; a company that invested in people, supported Indian sports, promoted art and culture and nurtured societies, all this while it diligently delivered its core business – to create high-quality infrastructure.”
Sharing her delight, Monica Gupta, Director, Interactive Bees said, “We are very excited to work with Punj Lloyd. The company is a prominent player in the infrastructure sector and has so much of history to share. It is known for its execution skills which we intend to capture across various social channels.”
The Interactive Bees team will manage all social media handles for the brand so as to create engagement with all stakeholders across the world.