/socialsamosa/media/post_banners/XWbrutajFZeqcSCiKJh8.png)
#9PM9Minutes brand posts stood beside people as they lit a candle to convey wholesome harmony.
As we go through a pandemic, brand communications and marketing efforts take a turn. They are also becoming about solidarity and collective nationalism, whether it's observing Janta Curfew or maintaining social distancing, or these #9PM9Minutes brand posts.
Last night, almost the whole of the nation observed a 'lights out' to light the candle of unity at 9 PM for 9 minutes. And, social media brands played a helping hand in spreading the word through their creative posts.
Almost every brand expressed their solidarity with the global crisis we have been dealing with. While Amul India took to their topical creative route, McDonald's India lit up its logo. Mother Day used a glass of milk to convey their message and Arre India targeted those who disobeyed the lockdown and ventured on streets.
Also Read: COVID-19 brand posts appeal users to flatten the curve
Arré India
View this post on InstagramA post shared by Arré (@arreindia) on
Tinder India
Amul
View this post on Instagram#CreativeSpot - Amul India's take on PM Modi's call to light a diya/candle #5thApril #9PM9Minute
A post shared by Social Samosa (@officialsocialsamosa) on
McDonald's India
View this post on Instagram#CreativeSpot - McDonald's India's rendition for the #9PM9Minute #5thApril #StayHome
A post shared by Social Samosa (@officialsocialsamosa) on
Saregama India
View this post on InstagramA post shared by Saregama India (@saregama_official) on
Tata Power
View this post on InstagramA post shared by Tata Power (@tatapowercompanyltd) on
Oriflame India
View this post on InstagramA post shared by Oriflame India (@oriflameindia) on
Luminous
View this post on InstagramA post shared by Luminous_Official (@luminous_officials) on
Amazon Prime Video IN
View this post on InstagramA post shared by amazon prime video IN (@primevideoin) on
GATSBY India
View this post on InstagramA post shared by GATSBY India (@gatsbyindia) on
TRRAIN
View this post on InstagramA post shared by TRRAIN (@trrain_india) on
Ashok Leyland
View this post on InstagramA post shared by Ashok Leyland (@ashokleyland_official) on
LF Originals
View this post on InstagramA post shared by LF Originals (@lf.originals) on
Mother Dairy
View this post on InstagramA post shared by Mother Dairy (@motherdairy) on
If we have missed out on any of your favorite #9PM9Minutes brand posts, write to us at content@socialsamosa.com or let us know in the comments below.