SAMMIE 2022: All you need to know about the Main Categories

Main categories

Take a look at the Main Categories in Best Social Media Brands 2022 and nominate now!

In a bid to pay a tribute to the custodians, strategists, planners, and creative minds across brands and agencies, Best Social Media Brands is back for its 5th edition. The event comprises 20 Main Categories, 16 Special Categories, and 6 Individual (Marketing Achievers) Categories. 

For the unacquainted, the nomination deadline for SAMMIE 2022 has been extended to November 04.

The 20 Main Categories at Best Social Media Brands are as below:

Automobile – 2 Wheeler/4 Wheeler

This category is dedicated to the automobile brands that stood out with their marketing initiatives.

Beauty – Cosmetics/Salons

This category is dedicated to beauty and healthcare brands that stood out in the marketing verse.

BFSI – Banking/Financial Services/Insurance

This category includes BFSI brands that have changed with the changing market dynamics, standing strong as companions to their customers.

Consumer Electronics – Consumer Durables/Computers & IT/Mobile

This is the category for you if your brand has distinguished itself in the Consumer Electronics segment with digital marketing efforts that go beyond the usual customer-brand dynamic.


If you are a conglomerate with an engaging social media presence, nominate now for this category!


You should nominate yourself for this category if your brand has successfully dominated social media with the newest virtual trends for information distribution and unwavering support in the education sector.

Entertainment – Events & IPs

A shoutout to all entertainment brands out there – nominate yourself for all the exemplary work done under the category.

Fashion & Apparel – Footwear/Accessories/Jewellery

Are you a brand that satisfied the desires of your customers for innovation and change? Nominate for this category.

FMCG – Food/Beverages/Personal Care/Household Goods

This category is devoted to social media campaigns that highlighted the humane behavior of FMCG brands.

Also Read: SAMMIE 2022: Best Social Media Brands Categories

Healthcare – Fitness/Hospitals/Pharma

If you are a brand that went above and beyond in the healthcare and Fitness sector with innovative yet relatable campaigns, then this is the category for you.

Home & Living – Paints/Furniture & Decor / Lights & Electricals

Home & Living brands that managed to engage their audience and create a community, can nominate here.

Hospitality – QSR/Fine Dine, Bars & Pubs/Hotels

Hospitality brands that answered all the pertinent questions of their consumers and charted innovative campaigns – this category is for you.

Infrastructure – Cement/Steel

Infrastructure brands that managed to break the barriers of reaching consumers directly, should nominate in this category.

Media – News/Publishers/TV Channels/OTTs/Radio/Digital

Media entities that used marketing for apt objectives and in an intriguing manner can nominate here.

Real Estate

Are you a brand whose real estate marketing efforts have left a lasting impression on consumers? Nominate for this category.

Retail – Offline/E-commerce

Retail brands that were able to achieve their KPIs through innovative yet precise marketing strategies can nominate here.


If your sports brand has adopted the most recent social media trends while interacting with the audience, consider nominating yourself in this category.

Technology – Apps/B2B

Technology brands that managed to reach their core TG through engaging and creative marketing tactics can nominate in this category.


This category is for telecom brands that leveraged marketing and advertising to reach their consumers through meaningful and effective solutions.

Travel – Airlines/OTAs/Services/Tourism Boards

Travel oriented brands that marched forward in these changing times & kept their customers hooked through marketing and communication efforts, nominate for this category.

You can nominate by using the below links:

Main categories

Special categories

Individual categories

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