HiveMinds wins mandates for HomeLane & Zydus Lifesciences


In the face of multi-agency pitches, HiveMinds onboards new clients that include HomeLane and Zydus Lifescience.

HiveMinds, a digital marketing agency of Madison World, announces that it has been onboarded for customer acquisition for HomeLane, home interiors and e-commerce growth for Zydus Lifesciences. The series of new clients vary in sectors, ranging from retail, and interior solutions to healthcare.

Commenting on their wins, Jyothrimayee J T, Founder & CEO of HiveMinds says, “Over the years we have developed expertise in almost all key sectors, be it e-commerce, ed-tech, fin-tech, or BFSI. Therefore we are able to customize service offerings to best suit sector-specific client requirements. We are delighted to onboard our new accounts and we look forward to taking these brands to the next level of growth with our expertise in digital media and analytics.”

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HiveMinds acts as a strategy partner for its clients and owns the overall digital growth mandate. With its current mandates, the agency is developing a strong and sustainable lead across geographies, industries, and startup ecosystems in India. Some other brands that have given e-commerce mandates to  HiveMinds in the recent past are Sugar cosmetics, LifeScan and Kapiva.