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Case Studies
Oct 31, 2022
Case Study: How Lux raised
awareness around breast cancer
by launching its...
Case Study: How Deconstruct Skincare used education as a communication route
Mar 29, 2023
Case Study: How Sirona’s UGC campaign celebrated sisterhood & generated 1.5 MN+ views
Mar 21, 2023
Case Study: How Domino’s V-Day video campaign engaged with Gen-Z in their own language…
Mar 16, 2023
Case Study: How the Too Yumm! influencer campaign gained over 307Mn+ views
Mar 14, 2023
Case Study: How Center Fruit’s branded content campaign reached 135 Mn+ in 5 weeks
Mar 2, 2023
Case Study: How Fevicol used Instagram Reels Remix feature to engage users
Feb 21, 2023
Case Study: How Colors TV garnered 400+ Mn Reach in Valentine’s Week for the launch of new show
Feb 15, 2023
Case Study: How influencer activity for Bachchhan Paandey’s release campaign garnered 1Bn impressions
Feb 14, 2023
Case Study: How Columbia Pacific Communities redefined gender roles through its Christmas campaign
Jan 25, 2023
Case Study: How Cadbury Dairy Milk leveraged tech for the recent leg of Madbury
Jan 13, 2023
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INDIAN SOCIAL MEDIA
Meta’s new Rights Manager website helps curb copyright infringement
Jan 30, 2023
Opinion: With changes at Twitter & Facebook, how to approach social media marketing
Jan 25, 2023
Instagram updates: Quiet Mode, personalization & more
Jan 23, 2023
Social Samosa Superwomen 2023: Nominations open now!
Jan 18, 2023
Road to 2023: AI, social commerce & regional content – How Social Media will shape up
Jan 17, 2023
Opinion: Social change led by MarTech & the way forward
Jan 10, 2023
Road to 2023: Blogging trends to look out for
Jan 5, 2023
[Download] Social Samosa unveils Social Media Calendar 2023
Jan 4, 2023
Road to 2023: A year of inclusive marketing for the BFSI sector
Jan 3, 2023
Social Throwback 2022: The year of revenge & revival in India’s travel industry
Dec 29, 2022
Social Throwback 2022: The changing face of FMCG advertising & packaging
Dec 29, 2022
Social Throwback 2022: Metaverse campaigns that married commerce with creativity
Dec 27, 2022