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Case Study: How Sodexo leveraged Influencer Marketing to revamp its brand image
Feb 14, 2020
Case Study: How the return of Parle’s Rol.a.Cola was turned into an engagement activity
Jan 31, 2020
Case Study: How Navneet garnered 3.4M views on TikTok with #SmartTayari
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Pulse Case Study: Decoding brand UGC strategy with #PulsePePulseChallenge
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Case Study: How Nykaa Man used social media to create category awareness?
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Case Study: How Swaraj Tractors created farmers Facebook community to drive leads
Jan 17, 2020
Case Study: How The Beauty Co’s #untyped reached 10.3mn users through influencers
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Case Study: How HDFC Bank leveraged Instagram UI for the launch of HDFC Bank Millennia
Jan 9, 2020
Case Study: How Tanishq made jewelry mainstream through a selfie contest
Jan 6, 2020
Case Study: How Godrej LAL Hit reached 3 Mn people through Instagram innovation
Dec 17, 2019
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Campaign Reviews
INDIAN SOCIAL MEDIA
Malala Fund: NGO branding with faces, illustrations & digital assets
Jul 14, 2020
Gaana goes influencer-first to promote UGC feature, HotShots
Jul 10, 2020
Influencer Marketing takeaways from the Lockdown period
Jul 9, 2020
Understanding content diversification across social media platforms
Jul 8, 2020
Indian tourism bodies keep up the momentum on social media
Jul 7, 2020
In-depth: How TikTok ban impacts marketing plans?
Jul 7, 2020
WhatsApp rolls out global brand campaign in India – It’s Between You
Jul 6, 2020
[Download] How to understand & harness the power of Brand Love?
Jul 3, 2020
Three months in, A&M agencies adjust to Work from Home
Jun 29, 2020
Flipkart’s #AaoPhirPakdeRaftaar motivates sellers in India
Jun 26, 2020
10 Books to help expand your understanding of social media dynamics in India
Jun 22, 2020
Social Media: The interactive extension of Kids channels
Jun 18, 2020
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