The Social CMO

Instagram-first approach led to 175% jump in follower base: Sarthak Seth, Tata Housing Indian Social Media

Instagram-first approach led to 175% jump in follower base: Sarthak Seth, Tata Housing

By Aishwarrya Chakraverty
Jul 25, 2021 22:46 IST 7 Min read
#TheSocialCMO Most engagement was driven by activities outside traditional remit of content marketing: Siddhartha Butalia Interviews
#TheSocialCMO Most engagement was driven by activities outside traditional remit of content marketing: Siddhartha Butalia
By Sneha Yadav
Jun 23, 2021 06:41 IST 13 Min read
#TheSocialCMO We prefer not taking the celebrity engagement route & rather tell real stories: Shubhranshu Singh The Social CMO
#TheSocialCMO We prefer not taking the celebrity engagement route & rather tell real stories: Shubhranshu Singh
By Sneha Yadav
Jun 02, 2021 06:54 IST 10 Min read
#TheSocialCMO Stickiest content comes from the southern belt with highest consumption: Avneesh Khosla, Vi Interviews
#TheSocialCMO Stickiest content comes from the southern belt with highest consumption: Avneesh Khosla, Vi
By Aishwarrya Chakraverty
May 24, 2021 06:54 IST 12 Min read
#TheSocialCMO Need for visibility shouldn't direct brand communication in difficult times: Poulomi Roy, RSH Global Interviews
#TheSocialCMO Need for visibility shouldn't direct brand communication in difficult times: Poulomi Roy, RSH Global
By Sneha Yadav
May 10, 2021 06:48 IST 10 Min read
#TheSocialCMO Any content that we create today follows an Instagram first approach: Ajay Maurya, Fastrack Indian Social Media
#TheSocialCMO Any content that we create today follows an Instagram first approach: Ajay Maurya, Fastrack
By Sneha Yadav
Apr 21, 2021 08:39 IST 21 Min read
#TheSocialCMO Facebook yielded maximum results in creating awareness: Ajay Dhyani, Timex Group Interviews
#TheSocialCMO Facebook yielded maximum results in creating awareness: Ajay Dhyani, Timex Group
By Sneha Yadav
Mar 30, 2021 06:54 IST 12 Min read
#TheSocialCMO Leveraging IPL enabled us to cut across diverse markets with relevant conversations: Harish Narayanan, Myntra #SSIPLWatch
#TheSocialCMO Leveraging IPL enabled us to cut across diverse markets with relevant conversations: Harish Narayanan, Myntra
By Sneha Yadav
Mar 22, 2021 06:34 IST 9 Min read
#TheSocialCMO Data & digital help build efficient chain of personalized offerings: Pankaj Gupta, HDFC Life Interviews
#TheSocialCMO Data & digital help build efficient chain of personalized offerings: Pankaj Gupta, HDFC Life
By Sneha Yadav
Mar 15, 2021 07:16 IST 15 Min read
#Interview Amit Gujral on the 3 Es of LG’s marketing strategy Interviews
#Interview Amit Gujral on the 3 Es of LG’s marketing strategy
By Social Samosa
Apr 19, 2018 09:07 IST 4 Min read
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