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Strategy Reviews

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D2C coffee brands

#Coffeegram – A look at the D2C coffee brands ecosystem on the gram…

Oct 12, 2022
iodex marketing strategy

Mitigating Pain: Bineet Jain talks about marketing from an Iodex India point of view

Mar 28, 2022
Shivani Behl, CMO, Plum

Plum invests 60% of the AdSpends pie in top-of-the-funnel activities: Shivani Behl, CMO, Plum

Feb 21, 2022
Sudhir Nair Berger Paints

More than medium selection it is critical to align to consumer behavior on different platforms: Sudhir Nair, Berger Paints

Feb 7, 2022
HealthifyMe marketing strategy

Marketing a HealthTech brand: Tushar Vashisht speaks about the HealthifyMe strategy

Feb 2, 2022
Supertails marketing strategy

Digital constitute nearly 100% of our marketing spends: Varun Sadana, Supertails

Jan 12, 2022
The Sleep Company social media strategy

Over 30% of our leads come from social media: Priyanka Salot, The Sleep Company

Nov 29, 2021
Yogesh Tiwari RPSG

RPSG’s Yogesh Tiwari on debunking myths around nature-based products through strategic marketing

Nov 19, 2021
Urban Company social media strategy

Driving Conversations & Cultural Capital: Urban Company social media strategy ft. Tarun Menon

Nov 15, 2021
WeWork marketing strategy

Marketing an office in the WFH era: A look at WeWork marketing strategy

Sep 16, 2021
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INDIAN SOCIAL MEDIA

Meta’s new Rights Manager website helps curb copyright infringement

Jan 30, 2023

Opinion: With changes at Twitter & Facebook, how to approach social media marketing

Jan 25, 2023

Instagram updates: Quiet Mode, personalization & more

Jan 23, 2023

Social Samosa Superwomen 2023: Nominations open now!

Jan 18, 2023

Road to 2023: AI, social commerce & regional content – How Social Media will shape up

Jan 17, 2023

Opinion: Social change led by MarTech & the way forward

Jan 10, 2023

Road to 2023: Blogging trends to look out for

Jan 5, 2023

[Download] Social Samosa unveils Social Media Calendar 2023

Jan 4, 2023

Road to 2023: A year of inclusive marketing for the BFSI sector

Jan 3, 2023

Social Throwback 2022: The year of revenge & revival in India’s travel industry

Dec 29, 2022

Social Throwback 2022: The changing face of FMCG advertising & packaging

Dec 29, 2022

Social Throwback 2022: Metaverse campaigns that married commerce with creativity

Dec 27, 2022
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