Reportedly, YouTube is in the process of strengthening their news positioning with key hires that will help them take on the problem of fake news and competitors like Facebook.
A report by DigiDay suggests that YouTube might be attempting to strengthen their exclusive news stance with by gratifying news publishers for exclusive content or is promoting verified news creators to deal with the widely faced fake news problem.
"Over the years both Google and YouTube have invested to support our news partners and help them in their efforts to build sustainable businesses on and off of YouTube. Our efforts have been and remain focused on the long-term success of our partners not in short-term funding for exclusive content,” YouTube spokesperson said in an official statement.
Prior to this, YouTube added a Breaking News and Top News section to promote and disseminate news content by verified and accredited outlets.
While the news is highly speculative at the moment, it could mean a lot to the video platform as and when it rolls out. Keep a tab of this space for more updates.
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