Twitter is testing a “subscribe to conversation” button to keep track of a conversation you are interested in, without liking or replying to that tweet or thread.
Twitter confirmed the feature and tweeted, “This is part of our work to make Twitter more conversational”.
Full-scale rollout, development stage and further information is unspecified right now.
The feature was first spotted by Jane Manchun Wong. She told TechCrunch that she found the “Subscribe to conversation” feature within the Android version of the Twitter app, where it’s a user interface prototype for now. The button simply reads “Subscribe to conversation” and is positioned at the top right corner of a tweet view.
Conversations are one of the most significant fragments of the platform. Twitter therefore keeps testing new features or tweaks old ones to promote healthy conversations.
Recently, Jack Dorsey, CEO, Twitter in an interview with Joe Rogan stated that Twitter may come up with the option of editing a tweet. Dorsey, at an event for Goldman Sachs in San Francisco, mentioned that Twitter is contemplating about a clarification option for tweets. The clarification feature was coneptualized to provide more context to a tweet.
Twitter recently was also testing “Hide Replies”, letting you hide certain replies on your tweet, while also giving you the option to view hidden replies.
All of these Twitter’s recent efforts along with “Subscribe to conversation” have been directed towards improving communications on the platform.