Social Media Platforms are constantly evolving and updating with newer features to increase relevance and stickiness for users, brands, and businesses. Here is our weekly roundup of Social Media News this week.
Social Samosa brings you all the latest news, platform updates and trends dominating the digital ecosystem.
Social Media News this week was dominated by updated LinkedIn Jobs homepage, YouTube’s Bumper Machine to create 6-second ads & shopping feature, and more.
Instagram is working on stickers with lyrics
Instagram is testing a new sticker – Instagram Lyrics Stickers which would show lyrics to the songs playing in the Stories. Read more here.
YouTube rolls out a tool to optimize 6-second ad production
YouTube initiates YouTube Bumper Machine, a tool to aid advertisers with 6-second mobile ads, assembled from longer adverts. Read more here.
YouTube may soon let you shop on the platform
Google announced that it would soon add shopping features to YouTube by bringing shoppable ads and through creators. Read more here.
Facebook India partners with creative agencies to boost short-form video creativity
Facebook India today launched ‘Thumbstoppers’, an initiative to redefine short-form mobile video creativity in the country. Read more here.
LinkedIn Jobs homepage updated to aid employers
LinkedIn is updating and introducing features for recruiters on LinkedIn Jobs homepage to keep up with the changing dynamics of workforce. Read more here.
How to get your Stories featured on Instagram Explore tab
Instagram has initiated Stories on the Instagram Explore tab displaying Stories of accounts similar to what users like and follow. Read more here.