Webchutney Announces Appointment of Benny Augustine as Director – Finance

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Benny Augustine
Benny Augustine

Webchutney, India’s leading digital agency recently appointed Benny Augustine to head their finance team. The agency that was acquired by the Dentsu India Group earlier this year is scaling to its next level of growth and Augustine’s appointment seeks to help facilitate the same.

Benny Augustine who was previously working as VP, Finance with Contract Advertising has over two and a half decades of experience in the fields of commercial functions involving budgeting, profit and loss management, cash flow management, fee negotiations and management information systems (MIS).

Speaking on the appointment, Sidharth Rao, CEO and Co-founder, Webchutney said

2013 has been a remarkable year for us, especially with the Dentsu partnership. We have been working with the team at Dentsu India to chart out an accelerated growth plan for the agency for the next few years. On the basis of my interactions with Benny prior to his appointment, I realized that we both shared a common vision for Webchutney. There is plenty of work that needs to be done and he is sure to play a pivotal role in achieving the high standards we have set for ourselves for the coming years.


I am really delighted that Benny has joined Webchutney. His extensive experience will provide the right direction to the Webchutney Finance team. He will closely work with me, Sidharth and other key management team members. I am looking forward to his partnership in this exciting new phase of growth at Webchutney,

said CP Arora, Group CFO, Dentsu India Group.

A commerce graduate from the University of Kerala, Benny turned to advertising and joined Contract Advertising as Manager (personnel and administration) and rose through the ranks to become accounts manager and thereafter vice president, Finance and commercial director in 2002. For over a decade, Benny was responsible for the entire commercial operations of the Contract’s Delhi office, reporting to the Chief Financial Officer in Mumbai. He had the following to say about his transition to Webchutney

I am delighted and excited to be part of Webchutney, the no.1 digital agency of India. Webchutney is a vibrant agency with a bunch of very young people. Apart from managing finance my task would be facilitate the synergies between Webchutney and Dentsu.