Campaign Reviews

Patanjali Paridhan campaign

Patanjali Paridhan celebrated Indianness in a vibrant way with its maiden campaign, Tann Maan Dhan Indiapan and our experts share if the campaign hit...
Swiggy social media strategy

With stiff competition from competing food-tech apps, the Swiggy Social Media Strategy has been raking eyeballs to create brand re-call. Swiggy is an online food...

News

Twitter

Improving the collective health of the public conversation is the number one priority for Twitter as a company, and protecting the integrity of elections...
YouTube

Disney, Nestle and Epic Games have reportedly paused advertising on YouTube after a network started spreading videos of nude children alongside adverts of various...

Interviews

SS40under40: Prashant Gopalakrishnan

Prashant Gopalakrishnan, Sr Vice President - Client services, Dentsu Webchutney the winner of Social Samosa's #40under40, also with an experience of 14 years shares...
Bhaskar Ramesh Google

Bhaskar Ramesh, Head of Video & Brand Advertising, Google and a part of Social Samosa's #40Under40 list, shares marketing tips for our audience and...

Case Studies

Mirzapur GIF campaign

Category Introduction Amazon Prime Video is an Internet Video-On-Demand Service Provider and falls under the segment of Video Streaming (SVoD). Revenue in the Video-on-Demand segment...
Content Marketing Case Study

Category Introduction A large percentage of the AMFI’s TG (first time / early investors) are in the 25-40 age group. People think about investments largely...

Infographic

Facebook

Facebook, completed 15 years of its existence and celebrates this occasion by presenting all the milestones. Facebook has been involved in multiple scandals in the...
Social Media mistakes

Social Media keeps reminding us that it is not a place to make mistakes. The following infographic presents the eight mistakes you should certainly...

Indians Who Went Further

Superwomen 2019

Brand Saga

Social Media Calendar 2019

[Free Download] Social Media Calendar 2019