Experts Speak

Grand Baraat and advertising: What should wedding campaigns talk about?

Before joining in the hype for the wedding season, industry experts share their insights on what makes an appropriate conversation during this period, highlighting the dos and don'ts of wedding storytelling and ways to connect with Gen Z.

By Shamita Islur

Nov 27, 2023 11:49 IST 6 Min read

Case Studies

How India Gate’s 360-degree campaign engaged South Indian consumers on the versatility of Basmati rice

By Social Samosa

Nov 28, 2023 11:48 IST 6Min read

The Pulse Magazine

Introducing The Pulse Magazine: Festive edition

By Social Samosa

Nov 28, 2023 17:40 IST 6 Min read

News

YouTube rolls out games for premium users

By Social Samosa

Nov 28, 2023 12:14 IST 1 Min read

Events

AgencyCon 2023: A guidebook answering all your FAQs

By Social Samosa

Nov 20, 2023 14:24 IST 2 Min read

Topical Spot

Brands live like Orry for a day with latest moment marketing trend

By Nishita Kunder

Nov 27, 2023 16:34 IST 2 Min read

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