Fresh

Myntra CMO

E-commerce platform Myntra has a new Chief Marketing Officer. Sunder Balasubramanian has joined e-commerce platform Myntra as its...
Instagram new updates

The updates will help professional accounts understand their eligibility to reach more non-followers on the social media platform. Instagram...

News

Instagram new updates

The updates will help professional accounts understand their eligibility to reach more non-followers on the social media platform. Instagram...
IdeateLabs appoints

Raman Minhas and Megha Ahuja will be responsible for diversifying the agency's business as CCO and Exec. VP – Client Solutions, respectively.

Interviews

SAMMIE 2022

With the finale of Best Social Media Brands SAMMIE 2022 near, the jury panel shares a message of inspiration for all the...
Rajdeepak Das Leo Burnett

Rajdeepak Das speaks to Social Samosa about the idea ownership debate, the power of contextual advertising, the future of the industry, and...

Case Studies

Hajmola #AchchaiKaChatkara

Hajmola joined hands with Josh App, fueled by influencers to spread the message of compassion and help with the #AchchaiKaChatkara and garnered...
Swiggy Case Study

Using the best potential of UGC format, Swiggy asked the audience a simple question - 'Why Is This A Swiggy Ad?’ and...

Infographic

Twitter resignation

The lengthy and tad bit confusing series of events that unfolded during the incomplete acquisition of Twitter by Elon Musk has been...
Infographic Web 3.0

This infographic explains the third generation of internet-based services on world wide web or web 3.0 and delves into technologies such as...

Campaign Reviews

Finecast TV report

Finecast's TV report 'The Changing Landscape of Indian Television' will focus on how Indian consumers are engaging and consuming TV content
bhediya marketing strategy

Bhediya, Bollywood's very own creature comedy dropped in theatres and to reach the masses across India and abroad, the makers chose both...