Fresh
Flipkart & Hotstar launch new ad platform – Shopper Audience Network
Shopper Audience Network will bring together unique audience based insights to video advertising
Flipkart and Hotstar announced the launch of Shopper Audience Network, Flipkart’s new...
Social Media Campaigns Round Up: World Emoji Day, FIFA Finals campaigns & more
Here’s to another week of some impressive work from brands and agencies all over the world. Check out some of the digital marketing campaigns...
Campaign Reviews
Social Media Campaigns Round Up: World Emoji Day, FIFA Finals campaigns & more
Here’s to another week of some impressive work from brands and agencies all over the world. Check out some of the digital marketing campaigns...
Campaign Face off: Amazon Prime Day vs Flipkart Big Shopping Days
With Flipkart and Amazon going head on for their respective sales ecommerce marketing took an interesting turn
Along with the monsoon rains, it’s showering shopping...
Interviews
Our digital marketing strategy is ‘Always On’: Lisa Santoro, BBC World Service
This Lisa Santoro Interview gives insights into BBC's digital marketing strategy and approach towards social media from as a global publisher
BBC World Service recently...
Interview: The making of BeerBiceps!
From being an obese kid to shedding the excess kilos and making a career out of it - Ranveer Allahbadia a.k.a BeerBiceps motivates on multiple...
Case Studies
Chimichanga! How Budweiser pulled-off the coolest pre-screening buzz for Deadpool with influencer marketing
Brand
Budweiser
Tool
Qoruz
Budweiser collaborated with Fox Studio for a pre-release promotion of Deadpool 2 before it hit the screens in the country. The idea was to...
Wagh Bakri bets big on Rishton Ka Fever!
Tea major Wagh Bakri has always believed in creating conversations around building relationships and the importance of conversations that make them meaningful each passing day....
Infographic
Infographic: Creating perfect video ads for social media
Digital Marketing is the most effective strategy employed by everyone these days. For a marketer to improve his clientele, they need to improve their...
Infographic: Google Adwords VS. Facebook Ads
Confused as to what to use for advertising online? Well, here it is. The ultimate guide to the online sales, revenue generation through advertising...
