Fresh
Nilon’s redefines the sounds and sights of Diwali
Diwali is the happiest holiday in India. It’s also the brightest, loudest and most satiating.
However, the Diwali of today has become a sight most...
Brands extend wishes with Dhanteras campaigns on social media
Social Samosa takes a look at how brands are celebrating the occasion with Dhanteras campaigns on social media.
It is the auspicious occasion of Dhanteras,...
Campaign Reviews
A look through Bigg Boss 11’s social content strategy
Social Samosa takes a look at the social media content strategy of the most controversial reality show on Indian Television - Bigg Boss 11
Popular...
[Campaign Face Off] The Perfect Partner v/s Your Best Diwali Gift
Social Samosa takes a look at which brand campaign performed better between OnePlus 5's The Perfect Partner and Oppo F3's Your Best Diwali Gift.
With Diwali...
Interviews
[Interview] Dhruv Mathur shares Little Black Book’s social media mantra
Social Samosa in conversation with Dhruv Mathur, CoFounder – Product at Little Black Book, one of the largest digital recommendations portal in India. Mathur...
Advit Sahdev, Infibeam on Redefining Marketing in the Digital Age
With the evolving medium the axioms of marketing are changing too. Advit Sahdev, CMO, Infibeam shares his two cents on Redefining Marketing in the Digital Age
According...
CASE STUDIES
Little Hearts doubled their Facebook presence with Break Some Hearts
Brand
Little Hearts
Agency
J Walter Thompson Bangalore
A brand very that holds a close emotional connection with their consumers from years ago, Little Hearts sprung into action...
Infographic
[Infographic] 12 common social media mistakes and how to fix them
Life can be tricky for people involved in the business of social media marketing, and you can never know what may be thrown your...
[Infographic] Instagram Stories Vs Snapchat Stories Influencer Study
Instagram Stories Vs Snapchat Stories continues to get interesting with the latter being slowly abandoned by its top influencers in favour of the former!
Popular...
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