Fresh
Social Media Campaigns Round Up: Ft IPL Collaborations, Election 2019 campaigns, Dream11 v/s MPL, and more
Here’s to another week of some impressive work from brands and agencies all over the world. Check out some of the social...
Social Media News Round-Up: Bhuvan Bam’s army, Facebook’s 3D Post updates, LinkedIn reactions, and more
Social Media Platforms are constantly evolving and updating with newer features to increase relevance and stickiness for users, brands, and businesses. Here...
Campaign Reviews
Campaign Face Off: Mobile Premier League’s ‘Hero Banna Hai?’vs Dream11’s ‘Ye Game Hai Mahaan’
Two fantasy platforms, Mobile Premier League and Dream11 have rolled out campaigns featuring Virat Kohli and MS Dhoni respectively to leverage the...
MS Dhoni stumping the ad world
Mahendra Singh Dhoni has been hitting boundaries with the highest sixes, by being a catch for the country's top brands with a...
News
Social Media News Round-Up: Bhuvan Bam’s army, Facebook’s 3D Post updates, LinkedIn reactions, and more
Social Media Platforms are constantly evolving and updating with newer features to increase relevance and stickiness for users, brands, and businesses. Here...
Facebook has been storing millions of Instagram user passwords & uploaded email contacts
Facebook states that they have discovered logs of Instagram passwords being stored in readable format that has impacted millions of Instagram users.
Interviews
Interview: Jayshree Bhagat on the making of a beauty blogger…
Keeping it simple is the preferred process to create content by Jayshree Bhagat for her Makeup Review & Beauty Blog. In this...
Interview: If your work is good, recognition will follow: Anushruti, Food Blogger
Fascination of food that started with stirring vegetables in the kadhai and mixing pickles in grandma's kitchen has shaped Anushruti's career and...
Case Studies
Case Study: How Phoenix Marketcity Pune created robust brand-recall with a phygital approach
According to statistics, 87% retailers agree that an omnichannel marketing strategy is critical or to their success. With the ushering of screenage,...
Swiggy Instagram Case Study: How the brand got 1.5L DMs in 10 days
Brand Introduction
Founded in 2014, Swiggy is a food delivery platform with over 75k+ restaurant partners spread across...
Infographic
#Infographic: 6 steps to choose the right music for your ad
Music, along with reducing pain, relieving stress, boosting memory, improving mood, aiding emotional & social needs, can also be used for effective...
#Infographic: 7 trends you must know for a successful digital marketing campaign
Whether you rely on SEO, social media, content marketing, paid online advertising, or email marketing to generate leads for your business and...
