[Video Interview] Rishi Piparaiya, Aviva India, on How a BFSI Brand Can Stay Interesting on Social Media

Rishi Piparaiya

Insurance and financial planning are generally the subjects which are not often discussed openly and therefore it is a challenge to present them in a way that it is acceptable widely. In this conversation with Rishi Pipraiya, Director Marketing & Bancassurance, Aviva India, tells us how they executed this challenge by taking Sachin Tendulkar as a brand ambassador, and how they intend to pass on the message of putting personal safety first before financial freedom.

To sponsor the series or to become a video partner drop us a mail through ourĀ contact form. You can also let us know if you want your brand to get interviewed.

BSMB Nominate Now Banner Bottom
Loading Facebook Comments ...