[Video Interview] Vivek Srivastava, Colors TV, on Multiple Programs & Their Audience on Social Media

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Vivek Srivastava, Digital Head, Colors TV believes it is communication which is the core of the program and it keeps differing from show to show and on the public response elicited by it. As long as you understand the core of the program and the target audience of the show, threading it back to social media is not a problem.

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