[Video Interview] Sanjay Tripathy, HDFC Life, On Social CRM

Sanjay tripathy

According to Sanjay Tripathy, Sr. EVP, Marketing Product, Digital and E-commerce, listening and tracking are important aspects of social media since opinion makers are voiceferously present on social media platforms. The idea is not just active listening but active responding. In this video he explains how to complete this cycle.

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