[Video Interview] Sanjay Tripathy, HDFC Life, On Executing A Successful Social Media Campaign

Elaborating on executing successful social media campaign, Sanjay Tripathy, Sr. EVP, Marketing Product, Digital and E-commerce says that the activities must have a linkage to occasion-based marketing. He adds that FMCG brands do it, but it is not a taboo for BFSI brands to utilize the same.

To sponsor the series or to become a video partner drop us a mail through our contact form. You can also let us know if you want your brand to get interviewed.