[Video Interview] Amitesh Rao, MTS India, Talks About Their Social Media Journey

Amitesh Rao, Director-Brand & Media, MTS India, says that it took them a while to decide how they want to approach social media. He feels social media is all about learning, experimenting and a lot of trial and error.

The turning point for their journey was when they realized not to use social media as a medium in itself but as a way to reach out to customers.

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