Amitesh Rao, Director-Brand & Media, MTS India, says that it took them a while to decide how they want to approach social media. He feels social media is all about learning, experimenting and a lot of trial and error.
The turning point for their journey was when they realized not to use social media as a medium in itself but as a way to reach out to customers.
This video has been supported by our Digital Partners, Golden Phoenix.
To sponsor the series or to become a video partner drop us a mail through our contact form. You can also let us know if you want your brand to get interviewed.