[Video Interview] Apurva Chamaria, HCL, on the Brand's Product Feedback System

Apurva Chamaria, HCL Technology says HCL keeps tab on conversations coming from both influencers and consumers. They use the feedback to drive a very structured intervention with the solutions team. He gives an example of this as Distilled System Integration.

In this video he talk in detail about how their feedback system works.

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