[Video Interview] Vikrant Khanna, HomeShop18, on Tools Used to Measure Efficiency of Social Media Presence

Vikrant Khanna, CMO, HomeShop 18, says that measuring the efficiency of social media is very critical for them. They believe in the policy whatever gets measured gets improved.

In this video, he explains in detail about the world class tools they use.

This video has been supported by our Digital Partners, Golden Phoenix.

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