[Video Interview] Rajat Uppal, 93.5 Red FM, On Allocating Marketing Budgets on Social Media

We interviewed Rajat Uppal, marketing head of 93.5 RED FM regarding their social media marketing budget. Few years ago, the budget allocated to radio marketing was next to negligible. However, things have changed after they have partnered with the election committee for various voting campaigns which had good results.

In this video, he reveals their marketing budgets too.

This video has been supported by our Digital Partners, Golden Phoenix.

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