Indiabulls Home Loans ‘Sheher Me Apna Ghar Ho Toh’
The feeling of reassurance and sense of belonging is often tarnished with the financial pressure of owning a house, especially in new cities amongst unknown face. Indiabulls Home Loans’ new campaign is a move towards changing the same.
‘Sheher Mein Apna Ghar Ho Toh’, a short video put together by Indiabulls Home Loans talks about owning our piece of heaven amidst the hustle and bustle of the city, created with a powerhouse team of Arijit Singh, Javed Akhtar, Shankar Mahadevan, and Shimit Amin providing the vocals, lyrics, music and direction respectively.
Rolled out on March 17, 2017, the campaign talks depicts the story of a couple and their child, who are new to a city, looking for a home, a life of their own. It promotes Indiabulls Home Loans’ product offering at a competitive interest rate.
Would you like us to feature ‘Sheher Mein Apna Ghar Ho Toh’ in our Campaign Review section? Let us know at [email protected]
You may also like:
Technology enhancing social media marketing: Social Identity
[Case Study] Isha Hatha Yoga School taps on Mannequin Challenge's popularity
Shan Foods' #KhaanaWithParosi wins hearts across borders
Everything you need to know about LinkedIn Audience Network
Instagram grants millennial wish with Follows You icon
Social Media Jobs [Week 2 - April 2018]
Comments
