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#TwoKindsOfPeople brand posts are showing contrasting characteristics with creative posts.
The topical trend among Indian social media brands with the #TwoKindsOfPeople brand posts spread about a day or two ago although the topic - #TwoKindsOfPeople shook out on Twitter about 4 - 5 years ago or probably before, as various tiny trends.
Many trends synonymous with the concept have also broken on the internet earlier. For instance, "Do you set the alarm as '9:30' or '9:00', '9:15', '9:30' & '9:45' trend" or several similar ones but brands latched onto this one.
The course resurfaced when Refreshing Designs put out a creative showing two kinds of people on Instagram, which was shared by Social Samosa. Subsequently, the trend was picked up by brands quick on their feet.
The trait of showing two contrasting personalities or habits is being used by brands to create awareness by weaving the pair around itself.
Navarasam and Lapinoz Pizza showcased few eating habits, Donatekart highlights few spending habits.
Oven Story Pizza takes a subtle dig on their competitor, Practice Positive prompts us towards an eco-friendly replacement. POPxoDaily puts fashion preferences in the spotlight.
Check out more brands showing two sides of their coin.
Also Read: Pink Ball Test brand posts swing with ingenuity
Park Avenue Beer Shampoo
View this post on InstagramA post shared by Park Avenue Beer Shampoo (@pa.beercare) on
TopCashback India
Oven Story Pizza
Hungrezi
View this post on InstagramA post shared by Hungrezi (@hungrezi) on
POPxoDaily
View this post on InstagramWhich one are you? . #AliaBhatt #POPxoDailyMemes #POPxoFashion #TwoKindsOfPeople
A post shared by #POPxoDaily (@popxodaily) on
Berger Paints
View this post on InstagramA post shared by Berger Paints (@bergerpaintsindia) on
BankBazaar
View this post on InstagramWhich one are you? #twotypesofpeople
A post shared by BankBazaar (@bankbazaar) on
Practice Positive
View this post on InstagramA post shared by Practice Positive ME (@practicepositiveme) on
Nua
Donatekart
View this post on InstagramA post shared by Donatekart (@donatekart) on
Lapinoz Pizza
View this post on InstagramWhich one are you? #twokindsofpeople #trendingformat #trending #topicalspot #pizza
A post shared by Lapinozpizza (@lapinozadajan) on
Navarasam
If we have missed out on any of your favorite #TwoKindsOfPeople brand posts, write to us at content@socialsamosa.com or let us know in the comments below.