Httpool to be Criteo's ad sales partner in India & Indonesia

Criteo has announced the appointment of Httpool as its official Ad Sales partner for India and Indonesia.

Criteo intends to drive its growth through machine-learning and AI technology, data and performance at scale, and measurable ROI for brands, retailers, and agencies. Through Criteo’s Ad Sales Partner Program with Httpool, Criteo aims to further accelerate its growth in India and Indonesia, providing full-funnel marketing solutions aimed at driving profits and sales for retailers and brands.

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Taranjeet Singh, Managing Director of SEA & India, Criteo, commented, “We are pleased to announce the official Ad Sales partnership with Httpool in India and Indonesia. We look forward to extending our support further and equipping marketers in these growing markets with Criteo’s trusted and impactful advertising solutions through this partnership.”

Commenting on the partnership, Pankaj Jain, Partner Director, Native India & SEA, Httpool, said, “We are extremely excited to be the ad sales partner for Criteo. It’s one of the very few technology platforms that can successfully build a vast network of publishers with the ability to target online shoppers based on their interests and behavior. Together, we aim to extend the platform to every advertiser by providing our best-dedicated team and ensuring we support advertisers at every stage."