Gemius will be responsible for creating strategies and media reach to cater to all the marketing needs of Woop.
Woop!, awarded its creative, digital, and marketing mandate to Gemius Design for its entertainment parks pan India. Gemius was assigned the mandate due to their expertise in this field, as they have a history of working with several other entertainment and game zones as well.
With its first entertainment park operating out of Surat since 2019, Woop! has plans in place to expand its reach to Chandigarh, with Ahmedabad and Pune in the pipeline as potential branches. The expansion plans are rapidly coming to fruition, with the Mumbai branch newly launched!
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“We are setting our sights on being the leading interactive entertainment park nationally, allowing you to set the kid in yourself free. Blending advanced technologies and games, we are swiftly becoming the one-stop destination for relaxation and fun with activities such as Trampoline, Rope Course, Wall Climbing, Zero Gravity Glide, and the VR Arena. We are confident on Gemius ‘ calibre and potential of the team to help us achieve our desired goals”, remarked Rajat Mahindru, Co-Founder at Woop!
Saurabh Pacheriwal, Co-Founder at Gemius Design Studio, added his thoughts on this prominent partnership, “We are enthused about working with Woop! and look forward to positioning the brand as a family destination entertainment park, with something for everyone to enjoy.”