Father's Day - A mix of Indian & Global campaigns that redefine fatherhood

A look at Indian and global Father's Day campaigns that managed to show dads and fatherhood in a modern and relevant light.

Indian and global Father's Day campaigns over the years have evolved to include storytelling, emotional appeal, and product/service integration. Some of the best campaigns created over the years have banked on emotions to drive home a pertinent message.

Let us remember this important day with some of the best global and Indian Father's Day campaigns and don't forget that Father's Day is on June 16th!

When speaking about the occasion, the Tanishq campaign that highlighted a father's feelings when giving away his daughter comes to mind. Further, Budweiser's "Fathers Who Stepped Up" ad where they picked three people to speak about their connection with their stepfather shared an interesting take on this day.

Brands such as Dove Men, Tesco, and Nike speak about Father's Day in a new manner.

Social Samosa spotlights a few brands that created the finest Father's Day campaigns to honour the first superhero in our life. Let’s take a look.

Also read: Spikes Asia Case Study: How the Stayfree Daughter’s Day campaign reached 19.7 mn users

Indian & Global Father's Day Campaigns

Tesco

Nike

Budweiser

ECHO Storytelling Agency

HealthOk tablets

Riva by Tanishq

Carhartt - Canvas of My Life

#DearFutureDads by Dove Men+Care

#PapaKnowsEverything by Luminous India

Bajaj Allianz – The Unmissable Meeting

#ShakeUpTheBond by Keventers

#LookUp by Vodafone

Dear Papa… I don’t like you by Yuvaa

If we have missed out on any of your favourite Indian or global Father's Day Campaigns, write to us at content@socialsamosa.com or let us know in the comments below.