HumanAlpha and The Hype Studio partner to provide digital marketing solutions

Through this partnership, they aim to become a credible data and technology-driven strategy consulting and HR advisory company for the Indian SME ecosystem.

HumanAlpha, the strategy consulting, and HR advisory firm, has partnered with The Hype Studio, a digital marketing and strategic PR agency, to provide comprehensive digital marketing solutions. This collaboration aims to drive growth and success for HumanAlpha by leveraging the strengths of both firms.

The firm sees this partnership as a significant brand transformation and growth milestone. They have set two primary goals: to become the most credible data and technology-driven strategy consulting and HR advisory company for the Indian SME ecosystem and establish themselves as India’s leading leadership development company.

Vijayashree Venkat, HumanAlpha Founder & MD, said, "This association with Vineet Malhotra and his team at The Hype Studio is definitely the beginning of a new era for HumanAlpha. With his strong credentials as an influencer in the PR world, we are excited and confident about high-impact brand positioning that will enable our intent to drive growth for brands worldwide."

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Recognizing the need for an evolved approach to digital marketing, HumanAlpha has partnered with the agency to leverage its expertise. The Hype Studio's ability to cater to target audiences, enhance credibility, and increase visibility aligns with the firm's vision for effective PR management.

Mahesh Sheshadri, HumanAlpha Co-Founder & Director, said, "As we enter our fifth year of enabling change and growth for over 50 brands, HumanAlpha sought a partner capable of accelerating our influence and reaching in the global ecosystem. As a result, the Hype Studio, led by Vineet Malhotra, has become integral to our growth journey. Together, we will achieve our vision and create remarkable growth stories for leaders and brands in the future."

HumanAlpha and The Hype Studio will combine their strengths and expertise to create a synergistic relationship. The Hype Studio will be vital in elevating HumanAlpha's brand through innovative digital marketing strategies aligned with its growth objectives.