On day four of Cannes Lions 2023 the festival gave out Lions in multiple categories; India bagged seven metals in total.
India won its first Grand Prix of this year on day four of Cannes Lions 2023. Ogilvy India’s ‘Shahrukh Khan - My Ad’ for Cadbury Celebrations bagged Grand Prix at Cannes Lions 2023 in the Creative Effectiveness category.
The same campaign won a Silver Lion in the Creative Effectiveness category.