#SS40Under40: Sixth edition returns to spotlight industry changemakers

The stage is set for another year of inspiration and recognition as Social Samosa gears up to unveil the sixth edition of #SS40Under40, an initiative that honours the brightest minds transforming the world of Media, Advertising, and Marketing.

Over the years, #SS40Under40 has become more than just a list, it’s a mark of excellence, celebrating those who challenge conventions, redefine creativity, and move the industry forward with purpose and passion.

Each edition has spotlighted individuals who have reimagined how brands communicate, how audiences engage, and how stories shape culture. This year continues that legacy, putting the focus on leaders, creators, strategists, and innovators who’ve turned ideas into impact.

As the industry continues to evolve, this initiative stands as a reminder that behind every successful campaign or brand story is a person, one whose ideas, persistence, and drive push boundaries and inspire others to do the same.

The sixth edition of #SS40Under40 promises to bring together a new wave of changemakers, people who are setting benchmarks, sparking conversations, and defining what leadership looks like today.

The cost per nomination is INR 8,499 + GST, with an early bird offer of INR 6,999 + taxes valid till 14th November.

Nominations are open now! Submit your entries here and be part of the class of 2025, the ones shaping the future, one bold idea at a time.