Mirah Hospitality appoints Abheet Singh Bagga as Head of Brand and Marketing

Mirah Hospitality, the group behindrestaurant chains such as Bayroute, Hitchki, Rajdhani, and more, has announced theappointment of Abheet Singh Bagga as their Head of Brand and Marketing. In his new role, Bagga will lead the brand and marketing strategy for all of Mirah Hospitality's brands acrossIndia and Dubai, including Hitchki, Bayroute, The Mezze Company, Rajdhani, and RajdhaniStreet.

Bagga has a track record in the food and beverage industry. His work spans brand strategy, marketing, sales, operations, events, andowner relations. 

Jino Joseph - AVP – Human Resource & Operations, expressed enthusiasm about Abheet'sappointment, stating, "We are delighted to welcome Abheet to Mirah Hospitality. His passionfor the industry, coupled with his extensive experience, makes him the ideal candidate to leadour brand and marketing efforts. We are confident that Abheet will play a pivotal role in drivingour brands to new heights."

Speaking on his appointment, Bagga said, "I am thrilled to be joining MirahHospitality and to have the opportunity to contribute to the growth and success of these iconic brands. I look forward to working with the talented team at Mirah Hospitality to further elevatethe dining experiences and brand presence of Bayroute, Hitchki, and Rajdhani."

Prior to joining Mirah Hospitality, Bagga held various roles at several prominentorganisations, including DEFY Vodka, Greater Than Gin and The Habitat. Abheet's appointmentcomes at a time when Mirah Hospitality continues to expand its footprintin the Indian dining scene.