soan papdis

Case Study: How Havmor used a viral social media post to urge people to opt for ice-creams over Soan Papdi this Diwali

This Diwali, a society notice board sparked a frenzy online which urged people to choose ice creams over Soan Papdis. Havmor cleverly leveraged this viral moment and garnered 34K+ reach. Here's a case study on how it turned out.