Social Media Platforms are constantly evolving and updating with newer features to increase relevance and stickiness for users, brands, and businesses. Here is our weekly roundup of Social Media News this week.
Social Samosa brings you all the latest news, platform updates and trends dominating the digital ecosystem.
Social Media News this week was dominated by LinkedIn’s partnership with Oracle, Instagram’s Branded Content Ads, and more.
Facebook to predict Pages and groups you care about
Facebook extends the algorithm changes and surveys to predict and prioritize Facebook Pages and Groups that you care about the most. Read more here.
How to use the newly launched Instagram Branded Content Ads
Instagram has introduced an option to promote influencers’ branded posts as feed ads. Find out how to use Instagram Branded Content Ads. Read more here.
Facebook’s interactive game show ‘Confetti’ comes to India
Exclusively available on Facebook Watch, Confetti – an interactive game show challenges participants to answer pop culture and trivia questions for cash prizes every day. Read more here.
YouTube makes platform safer for minorshere.
LinkedIn partners with Oracle Data Cloud for new ways to measure video performance
LinkedIn partners with Oracle Data Cloud to introduce Moat Analytics helping advertisers to measure LinkedIn Video performance with updated metrics. Read more here.
Updates: Facebook disclaimer page, Live Wallpapers, and more
Facebook is working on a Facebook disclaimer page, toggle bar for notifications & more, while Instagram is yet again testing new features for Stories. Read more here.
TikTok in association with NBA launches #DuetWithNBA
The NBA and TikTok launch a campaign #DuetWithNBA on the platform app for users to participate throughout NBA Finals. Read more here.