Best Social Media Brands 2018: A look at the special categories

Best Social Media Brands

The return of Social Samosa’s Best Social Media Brands beckons the return of our resolve to keenly evaluate and acknowledge brands and their triumphant implementation of innovations across social media that revolutionized and bolstered the industry.

Creativity and storytelling, disruptive ideas and unconventional strategies, best practices and astute understanding of the dynamic industry are some of the aspects of the marketing that continue to shape and define the social media industry.

Taking this thought further, at Best Social Media Brands 2018, The SAMMIE shall be awarded across 19 parent categories, recognizing benchmark practices that helped brand evolve with the evolving medium. To further up the ante, Social Samosa is honored to announce one special category with 14 sub-categories.

For the unacquainted, the 19 parent categories are Automobile, Beauty, BFSI, Consumer Electronics, Education, Entertainment, Fashion, FMCG, Healthcare, Hospitality, Home and Living, Infrastructure, Media, Real Estate, Retail, Sports, Technology, Telecom, and Travel.

Under our newly announced Special Categories, the following comprehensive industry benchmarks and achievements will be awarded..

Best Use of Social Media to launch a product or service

Best Use of Social Media to generate leads or drive revenues

Best Use of Technology to create a seamless Brand Experience on Social Media

Best Use of Branded Content and Creators

Best Use of Influencers on





Best Use of Video Content

Best UGC / Co Creation Strategy

Best Social Media Brand – Moment Marketing

Best Social Media Brand – Occasion Marketing

Best Social Media Brand – Influencer Marketing

Best Social Media Brand – Cause Marketing

Best Conversational Brand on Social Media

Best Social Media Brand on







Excited much? If you are a part of a brand that has managed to achieve their objective through disruptive practices and bold choices, this is your opening. Nominate for BSMB 2018 today and claim your fame by winning a SAMMIE.