Auburn Digital Solutions bags PathKind Labs' digital mandate

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In a recent announcement, Pathkind Labs (diagnostics arm of Mankind Pharma) appointed Auburn Digital Solutions as the digital marketing agency.

The account was won following a multi-agency pitch and will be handled out of the agency's Delhi office. This win adds to the growing kitty of Auburn's clients in India.

Ravi Agarwal, COO, Pathkind Labs said, "We were looking for a digital agency with a flair for creativity and performance marketing.

Also Read: Auburn Digital Solutions bags Snapdeal’s digital media buying duties

We work in a competitive business environment and hence wanted to work with someone who can help us with quick turn around both in terms of increasing business ROI as well as brand management on digital.

We found Auburn's pitch close to our business objective and chose them to handle our business."

Harsh Kedia, Co-Founder, Auburn Solutions said, “We are excited to work with one of the fastest growing brands in pathology business. With our team expertise and capabilities, we hope to do exciting and innovative work to help Pathkind Labs strengthen its brand and business.”

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