Httpool and Dailymotion have announced the appointment of Httpool, a premium ad sales partner of global media platforms, as their exclusive reseller partner in India.
With a presence in 22 countries across Europe & Asia, Httpool is a reseller partner to some of the major global media platforms as well as top traditional and native advertisers. Httpool India has offices in Mumbai, Delhi, and Bangalore and provides brands and media agencies support, technology and access to its relevant global and regional media partners.
With the experienced team at Httpool, Dailymotion will be able to leverage its advertising solutions for brands and advertisers across the country. This deal also marks a commitment to support Indian premium partners such as Dainik Bhaskar and Network 18, which will drive over 20 million monthly views while using Dailymotion’s video player on their owned properties.
“We are delighted to partner with Dailymotion as it is one of the leading video player technology and content discovery platform, that experiences a lot traction from varied a target audience, making it a preferred advertising platform for every brand,” said Amit Gupta, Managing Partner of Httpool India. “As their exclusive ad sales partner, we will represent Dailymotion and reach out to local media agencies, brands and advertisers, develop specialized solutions and support them from right from marketing, ad sales to billing.”
“With knowledge sharing and support by our teams, we hope to strengthen the digital strategies of our Indian partners,” commented Antoine Nazaret, Vice President of Content APAC at Dailymotion, adding, “We believe that it is a booming market, and we cannot wait to discover more of what we can do together as an industry.”