As per the mandate, Rioconn will be responsible for working on mainline campaigns, digital marketing strategies, influencer outreach, overall social media requirements, SEO, and more for Goldi Solar.
Rioconn Interactive, based in Ahmedabad, has won the 360-degree mandate for Goldi Solar. The agency will kick-start the campaign by announcing the successful completion of 10 years of Goldi Solar in the industry.
“Goldi Solar has been experiencing a lot of positive change in the market scenario. We were looking for a proactive agency that could take the brand to the next level and bring a transformation in communication. We also want to upscale our reach on different communication channels, especially pushing the brand on digital platforms”, said Bharat Bhut, Co-founder & Director, Goldi Solar.
Rajat Gupta, Head – Marketing Communications, Goldi Solar said, “We are thrilled to work with Rioconn Interactive as they have shown a deep understanding of the digital space. Their thought process on creating a market for solar resonated with us, and we look forward to doing some brilliant work together.”
Commenting on the win, Hemaang Gandhi, Founder, Rioconn Interactive Pvt. Ltd, said, “Goldi Solar is a national client with a national and international target audience. It is a new genre for Rioconn and we are all excited to understand the nuances of the industry and at the same time use our expertise in providing the brand the required aggressive communication. We are confident that we will be able to promote the brand, create 360° awareness for this account and deliver exceptional work.”